LIC AGENCY - AN OCEAN OF OPPORTUNITY

Call Me: 9944081942 Email : prasath.licdo@gmail.com
To Many Insurance Agency is an ideal choice for additional income or as side business. For me, as a Mentor of Insurance Agents, I would call it is one of the best choices to be an entrepreneur. True entrepreneurs put their money where their mouths are, exactly in this business from the day one the insurance Agent/Advisor/Consultant starts figure up his/her topline without waiting for gestation period or  credit period. The profession doesn't require capital, manpower or huge stocks/resources. All one must have will to work systematically and with conviction. Still many struggle to become a successful insurance agent.

Here a Typical first timer or an marketing professional takes up insurance agency in a belief that all is going to rosy picture. Initially one may succeed by getting a hand full of business from Mom, Dad and relatives. As the time goes by, say in a few months the insurance agent get desperate and more desperate rather convincing client he/she may I repeat may(not all) start begging people to give a few policies as they run out of ideas.  Such failures rather quickly makes him a demotivated person and the agency becomes sour grapes.

One must remember while taking up Insurance Agency that it is not a Fishing Expedition. The Insurance Agency profession requires one and only ingredient that is "WILL TO SUCCEED".  The success or  failure are two different outcomes of a process, the former being favourable  and the next being unfavourable result. Before, exploring ways and means to become successful entrepreneur in this field, what one needs to understand is how to be professional in very sense. A professional is not emotional, spontaneous and reactive person. He or she is person who is self disciplined, systematic and knows his SWOT(Strength, Weakness, Opportunities and Threats). His actions have synergy which complement one another and strive to achieve ultimate target. All the aforesaid virtues said to have entrepreneurial aptitude.


Once you have entrepreneurial aptitude you should be conversant with know-how of insurance business. It is the easiest business in the world in terms of the process of insurance canvassing and difficult in terms of patience, perseverance and endurance. All you need to do is keep doing three activities with your prospective customers, a) See b) Send c) Call you can do this in any order like Send Call and See or Call See and Send but it has to be continous without any apprehension. The most important ingredient of aforesaid action is "Being Genuinely Interested In Your Customer".  The customer is a person who always since the first interaction  wants to confirm whether the person who is interacting is "Genuine" or not, the test goes on and on, no matter how long he is associated with you., but with every interaction he/she wants to re-assure that he is interacting with the person who is "Genuine". Therefore it is important to not just be "Genuine" behaviour but also be "Genuinely Interested In Your Customer". 

By being Professional, Systematic, Ethical and Genuinely Interested in your customer you can certainly become one of the successful Insurance Agents.

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